Empowering holistic care and earth resilience
Based in Tenerife, Herberia Primitiva combines the alchemy of medicinal plants with ecological skincare, caring for both people and the planet.
Every preparation is handcrafted with intention, ethics and responsibility, using hand-harvested botanicals and produced in small seasonal batches to deliver the highest potency and promote holistic wellbeing.
free botanical skincare guide
Discover a new way to care for sensitive skin through the wisdom of plants, holistic wellness, and natural skincare rituals.
Phytocosmetics for Sensitive Skin.
A Practical Guide to Understanding and Caring for Your Skin.
100% organic
Wild-harvested ingredients, organicly grown & sustainably crafted to provide wellness, beauty and harmony to your body and spirit.
Authentic
Naturopath created from active medicinal plants, cold and slow processing aligned with the ancient tradition of botanical alchemy.
Resilient
Every purchase supports local ecological farmers and El Alambique, a free service of herbal care and holistic education in rural areas.
The process
Seasonal Production
Small and local is the path forward: a slow, alchemical process guided by nature. Wild herbs are prefered to preserve all the complexity of the active principle and antioxidants. The harvest respect the balsamic time and the regeneration capacity of plants. This commitment ensure potency and purity for the most sensitive skins with unwavering dedication to the earth-care movement.
ethical Handmade Harvest
Cold & slow infusions
No hormone disruptors
No parabens, SLS, petrolats
No GMO
No pesticides & herbicides
100% natural, chimicals free
non toxic perfumes
no animal tested
skincare with impact
The mission is to bring back the potency of plants’ healing into our daily life, strengthening health and confidence, restoring balance between body, mind & spirit and fortifying our deep-routed relationship with the Mother Earth in a respectful and ethic way.
Physic Garden
Primitiva’s mission is to reclaim and reimaging the ancient herbal tradition, honoring it as an art that connects self-care with care for the Earth.
By choosing Primitiva, you support a medicinal garden project rooted in a deep love for herbal heritage, Earth wisdom, ethnobotany, and naturopathy based at Los Silos in the Tenerife Island. This project is grounded in radical, ethical action of medicinal plants preservation and wholehearted dedication to crafting potent offerings that nourish body and spirit while strengthening the resilience of organic agriculture.
Book a Ritual
Experience a profund nourishing treatment with Makanani. Rooted in the edge of ancient hawaiian tradition and integrative naturopathy, her work is a deep restoration on every level and a profound balance of body and mind. The ritual is performed with conscious, high-vibrational skincare from Herberia Primitiva and organic essencial oils choosed on the base of what your body truly need.
EL Alambique
Herbalism is not a modern invention, but an inheritage written in the language of the Earth. This multidisciplinary project is about human and nature care. Our offers span from wild exploration, art & garden, free naturopathic nomad consultations to empowering everyone toward plants’ connection.